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Disruptors for GOOD | Social Entrepreneurs and Social Enterprises

Paul Shapiro // CEO of The Better Meat Co.

04 Jan 2021

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----------------------------------------Introducing Causeartist BackOffice, your dedicated operations partner for social enterprises, nonprofits, and mission-driven funds. We provide comprehensive, full-stack operational support, allowing you to focus on growth and impact.Our team of licensed experts—including CPAs, CFOs, and technology specialists—delivers solutions in:Financial Management: Full-cycle bookkeeping, accounting, and tax compliance.Growth & Marketing: Data-driven strategies to maximize your reach and revenue.Investor Readiness: Preparing you for capital raises with pitch decks, financial models, and due diligence support.HR & Administration: Streamlined hiring, payroll, and benefits management.Technology & Security: Expert IT support, platform integration, and cybersecurity.Causeartist BackOffice is trusted by early-stage founders and global teams for world-class expertise built for impact.To learn how we can support your organization, visit Causeartist BackOffice for a free strategy session.In episode 88 of the Disruptors for GOOD podcast, I speak with Paul Shapiro, CEO of The Better Meat Co, on the future of food sustainability through technology and cellular agriculture.Paul Shapiro is the author of the national bestseller Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World (published by Simon & Schuster's Gallery Books in 2018). He's also the CEO of The Better Meat Co., a four-time TEDx speaker, the host of the Business for Good Podcast, and a long-time leader in food sustainability. He's been interviewed by hundreds of news outlets from CNN to StarTalk Radio with Neil deGrasse Tyson as an authority on food and agriculture sustainability. He’s also published hundreds of articles in publications ranging from daily newspapers like the Washington Post to pop-sci publications like Scientific American to magazines like FORTUNE to academic journals.Demand for meat is going up, both in the U.S. and globally, posing strains on our ability to feed the planet sustainably. As producing animal protein requires so many more resources than plant protein, blending plants into the meat most consumers enjoy is a great way to reduce the meat products’ footprint.At the same time, most Americans say they plan to maintain or increase their meat consumption in the next year. And even under the most boldest predictions, by 2029, animal meat will still comprise 90 percent of the meat market.That’s where blending comes in as a key supplemental strategy to improve food sustainability and public health. Recent consumer research by the meat and grocery industry suggests interest in meat products enhanced with plant protein is on the rise.Just as we need clean energy to compete with fossil fuels, clean meat is poised to become a competitor of factory farms. Clean meat isn’t an alternative to meat; it’s real, actual meat grown (or brewed!) from animal cells, as well as other clean animal products that ditch animal cells altogether and are simply built from the molecule up.This week Causeartist and the Disruptors for GOOD podcast is sponsored by Moving Worlds:The MovingWorlds Institute Global Fellowship program is for professionals looking to find more purpose in their work and make a positive impact with their careers. Whether you’re searching for a more meaningful job, interested in starting your own social enterprise, or currently at a career crossroads, the Global Fellowship program provides the tools, hands-on experience, and network needed to achieve your goals.The virtual programming is customizable for your unique goals and lifestyle, and is easily combined with a full-time job. Learn more here.Listen to more Causeartist podcasts here.Submit news to Causeartist hereCheck out:ImpactInvestor.io - Discover impact investors from around the world.Podcast Made with TransistorPodcast cover design Made with CanvaBuild amazing web platforms with Webflow Spotlighting impact startups, brands, and founders.We feature social impact startups, conscious brands, and visionary founders shaping the future of business. Join thousands—subscribe to our weekly newsletter for exclusive interviews, the latest funding rounds, digital tool reviews, and curated products fueling the impact economy.To learn more, please visit causeartist.com

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