In this episode of Do This, Not That, host Jay Schwedelson calls out five marketing tactics that many marketers still swear by—but are no longer effective. He dives into better alternatives to help you maximize results across social media, email, and lead generation.=================================================================Best Moments:(01:16) Instagram carousel posts are losing engagement(01:56) Why requiring corporate email addresses on forms is outdated(03:52) First name personalization in email subject lines is ineffective(04:46) Cold email outreach: a failing strategy(05:44) Posting multiple times a day on social media can be effective(06:46) Mention of Marigold's 2025 Consumer Trends Index(07:50) Personal anecdote about honesty in personal appearance changes=================================================================Check out our FREE + VIRTUAL EVENTS! -> EVENTASTIC.comGuruConference.comDeliveredConference.com=================================================================MASSIVE thank you to our Sponsor, Marigold!!Looking to master consumer engagement in 2025? The 2025 Consumer Trends Index from Marigold reveals how AI, economic pressures, and personalized marketing are shaping consumer expectations. Uncover data-driven insights to foster stronger brand relationships, strike the right balance between personalization and privacy, and turn casual customers into loyal advocates.Download the 2025 Consumer Trends Index today at meetmarigold.com/guru and stay one step ahead of evolving consumer demands!

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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