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DogTags to Ownership

Episode 15 - Rooted in Service, Growing in the High Country: John & Michele Swart’s Entrepreneurial Journey

15 Apr 2025

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Send us a textIn this episode, we sit down with John and Michele Swart — a powerhouse duo redefining what life after service looks like. From John’s distinguished career as the NC National Guard’s Command Sergeant Major to the couple’s thriving ventures in real estate, short-term rentals, a tree farm, and their High Country Living YouTube channel — they’ve built a life rooted in purpose, family, and community.We talk about:Transitioning from military leadership to entrepreneurshipThe story behind their real estate business and mountain lifestyle brandLessons from running a tree farm and STR propertiesThe importance of staying connected through community service and storytellingJohn and Michelle prove that service doesn’t stop at retirement — it simply evolves.Tune in and get inspired to plant your next roots with intention.#DogTagsToOwnership #VeteranEntrepreneurs #HighCountryLiving #RealEstateJourney #LifeAfterService #MilitaryTransition #TreeFarmLife #CommunityFirstSupport the showVisit our website: https://www.dogtags-to-ownership.com/ Follow us on Social Media Instagram/Facebook/Threads: @dogtags_to_ownership X: @DTO_Podcast TikTok: @dogtags_to_ownership

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