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Dots. | Podcast of Paul Syng

#7 — Stephen G Pope (CEO, SGP Labs) How to create content at scale without fancy gear or software

20 Oct 2022

Description

Stephen helps people generate revenue with persuasive videos and automated systems to distribute content at scale. After Stephen sold the tech company, he grew to 2.6 million/year. He looked back and knew it could have been done even faster. He got into video and social media—when he ran into all the challenges, he used his tech skills to streamline the process. People started noticing his solutions and wanted to buy his systems, but now that’s all he does. __ SPEAKER LINKS Host, Paul Syng: https://linktr.ee/paulsyng Guest, Stephen G Pope: https://tiktok.com/@stephengpope __ RESOURCES Content Matrix Worksheet: https://bit.ly/3TBd3au __ TIMESTAMPS (00:00) Stephen G Pope's story and crossing 36000 followers on TikTok (03:05) Where to start, what’s the first step and why video (06:45) What do I say on video and overcoming fear of failing publicly (11:40) How to get started with your webcam or phone (16:15) Repeating yourself and what kind of content gets more views (21:30) Understanding the big picture and keeping it simple (26:00) How to find ideas on making content by listening to your customers (28:40) How to pick a platform to start your video journey (32:20) How to build your audience and what to avoid (34:54) The “glasses” and showing your personality (38:20) How Stephen helps and coaches his clients (40:15) 3001 Questions all about me and Stephen plays “In a sentimental mood” (42:10) Final words and close

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