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Down To Business

Do customers actually care about a company’s stance or is it all about price?

20 Sep 2025

Description

In the week where Jerry Greenfield of Ben & Jerry's announced his departure from the company after almost 50 years following an increasingly acrimonious dispute with Unilever, Enda Kelly, Managing Director & Head of Strategy at Folk VML, joins Bobby to discuss if customers actually care about a company’s stance or if it's all about price.

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