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DTC POD: How The Best Brands Are Built

How Is Coronavirus Impacting eCommerce And What You Can Do To Lessen The Impact

20 Mar 2020

Description

In this episode, Jay and Ramon discuss how Coronavirus will impact US eCommerce.COVID-19 is having a heavy impact on the US economy and consumer habits.With most retail stores closing, consumers have turned to eCommerce to provide their goods.Consumer habits are also in the process of changing as more people find themselves with extra time at home and time savings from working at home.Some brands are embracing the shift and putting more effort into eCommerce and getting creative on how they can still provide products to their customers.We’ll take an in-depth look at how brands and influencers can weather the storm and offer some ideas as to how both groups can keep work going despite the external pressures that are being placed on them.We’ll also look at whether these consumer behaviors are here to stay and the impact it will have on the future of online shopping.For more information on this topic, check out our report on COVID-19’s impact on eCommerce:https://trend.io/wp-content/uploads/2020/03/COVID-19-Impact-on-US-eCommerce-2.pdfIf you’d like to learn more about Trend and our influencer marketing platform for users and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram, LinkedIn, Facebook, and Twitter.

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