What it is REALLY Like Co-Owning a Business With Your Sister: Leila & Jasmine from Luxe Emporium!

This week Yas and Lucy chatted to Leila and Jasmine, sisters who have built an incredibly successful jewelry brand, Luxe Emporium. The girls share their whole journey from starting Luxe Emporium in Leila's conservatory in lockdown, to stock nightmares, sister arguments and what it actually takes to build such a successful brand. Who even are you guys? A question we sometimes ask ourselves x Just joking, find us on Instagram @lucycg and @yasminecheikh. Yasmine is the Co-Founder of Cloth Project: https://clothproject.co/ Lucy is the Founder of The Leaf Group: https://www.theleafgroup.io/ …aaaand they are both obsessed with ecommerce. Wait, who was your guest?  Well we had TWO for you this week - Leila and Jasmine from Luxe Emporium. IG: @luxeemporiumx Leila IG: @leiladayx Jasmine IG: @jasminenemri Website: https://www.luxeemporiumx.com/ Who else were you chatting about? DTC brand that Leila and Jasmine love: ⁠https://oddmuse.co.uk/⁠ Hang on, I want to join Ecomm Girls Club? If that is the case, we kindly request you slide into the DM’s @ecommgirlsclub on Instagram where you can find out more about joining the world’s best community for girls in ecommerce. Where, may I ask, is this mystical Ecomm Girls Club located? We are international BABY. Our community is connected across 7 countries and counting, but we regularly run in-person meetups in our main bases: London, Hong Kong and Dubai. What is a Spotlight Session and how can I join one? We run regular online interactive events, for free on a whole range of topics called Spotlight Sessions! EVERYONE is welcome, you don’t need to be an ecomm girl or even a girl at all, in fact, there’s a guy called Dave who has a 100% attendance record.  Wait, where are you guys? Hong Kong is home for Lucy, and Yasmine lives in Dubai. We both grew up in the UK, but are both flight risks, evidently. We want to collaborate with you, what is the best way to get in touch? That sounds FUN, and we would love to hear about it! Email us at [email protected]

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