Beyond Viral: How to Attract Customers, Promote Your Brand, and Make Money with Online Video by Kevin Nalty, David Meerman Scott

Please visithttps://thebookvoice.com/podcasts/1/audiobook/464836to listen full audiobooks. Title: Beyond Viral: How to Attract Customers, Promote Your Brand, and Make Money with Online Video Series: #4 of New Rules Social Media Series Author: Kevin Nalty, David Meerman Scott Narrator: J. D. Cullum Format: Unabridged Audiobook Length: 6 hours 40 minutes Release date: July 20, 2020 Genres: Marketing & Advertising Publisher's Summary: Kevin Nalty, the only career marketer who is also one of the most-viewed YouTube comedians, provides proven, practical ways to promote your product or service using the most visceral form of social media--online video. Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Case studies of how leading brands have leveraged online video to entertain while delivering their brand messages to customers include Microsoft, MTV, Mentos, Holiday Inn, and Fox Broadcasting. Learn also from the pitfalls and mistakes many top companies and startups are making.

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