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Enrique Dans for dummies

Designing intelligence: are Jony Ive and Sam Altman about to shape the future of AI⁠?

22 May 2025

Description

This source discusses OpenAI's significant acquisition of Jony Ive's hardware startup, io, integrating its team and giving Ive creative control across OpenAI through his collective LoveFrom. The article suggests this move aims to make OpenAI a vertically integrated company, expanding into hardware designed specifically for interacting with AI, moving beyond traditional screens. The piece explores the potential forms of this new AI hardware, such as conversational earbuds or screenless desktop companions, and highlights the strategic shift for OpenAI towards the consumer market. It also touches on the rivalry with other tech giants and the ethical considerations of embedding generative models into everyday objects, positioning the collaboration as a potential step towards the post-smartphone era.This article is also available in English on my Medium page, «Designing intelligence: are Jony Ive and Sam Altman about to shape the future of AI?»

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