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Enrique Dans for dummies

What Tesla’s drop in sales tells us about the growing popularity of EVs

06 Jan 2025

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Despite a year-on-year sales decline, Tesla's reduced market share reflects the broader growth of the electric vehicle (EV) market, not a downturn in EV popularity. Global EV sales are surging, particularly in China, where EVs are projected to dominate sales within the next year. This growth is driven by increased affordability, expanding consumer choice, and improved charging infrastructure.  Counter to previous concerns, EV adoption continues to rise, even in cold climates, indicating that the technology is overcoming previous limitations. The article ultimately argues that Tesla's sales dip should be viewed within the context of a significantly expanding EV market. This article is also available in English on my Medium page, «What Tesla’s drop in sales tells us about the growing popularity of EVs«

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