Innovating the Events Industry with TikTok, AI, and AV Trends | Epic Events by vFairs | Ben McCarthy

Join Muhammad Younas, CEO of vFairs, in this exciting episode of the Epic Events podcast, where he sits down with Ben McCarthy, Founder and Director of Premier Events. Ben will take us on a journey from launching a small mobile disco business at university to scaling Premier Events into a £9M turnover agency.In this conversation, Ben shares how his team embraced change in the events industry by adopting cutting-edge technologies, including TikTok for B2B marketing and AI to streamline event management. Discover the role of AV innovations and how they’re reshaping the future of live events.🔍 What you can expect:- Insights into Ben's entrepreneurial journey and how he scaled during the COVID pandemic.- Why TikTok is a game-changer for B2B marketing in the event industry.- The transformative role of AI in event operations and management.- The latest AV trends that are taking event production to the next level.🚨 Tune in to explore:- How to market events using TikTok 📱- The intersection of AI and AV in shaping the future of event tech 🤖🎧- Predictions on the next big disruptions in the live events industry ⚡Whether you're in event planning, marketing, or production, this episode will provide valuable insights to help you stay ahead of the curve in a rapidly evolving industry. Subscribe to the Podcast for more Event Industry Chats!

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