Marketing Monday – What to Post When You're Overwhelmed

📲 Join the waitlist for Allyson’s upcoming 4‑week New Year Bootcamp + Book Solid Bundle (launching right before Black Friday).In today’s Marketing Monday, Allyson breaks down the easiest way to stay consistent online when you’re overwhelmed, busy, or staring at your screen wondering, “What do I even post?”Especially during the holidays — when big brands are flooding timelines and your mental load is high — the goal is simplicity, not perfection.Inside this episode:Visibility > perfectionYou don’t need to be a content queen to stay top‑of‑mindSimple rotation = sustainable content1. Before + After TransformationsBrows, lashes, facials, nails, contouring — keep the caption short:• “My fave brow shape lately”• “Comment brows if you love this”2. Behind the ScenesShow your space, setup, skincare, goodie bags, cleaning, anything:• “Here’s a peek before my 2pm facial”3. Booking Reminder + FAQEducate + nudge in one post:• “Spots open this week — reminder: don’t tweeze before a wax”• Works as a reel, carousel, or storyUse simple CTAs that bring clients directly into your DMs:“DM me the word FACIAL and I’ll send you this week’s openings”“Text me BROWS and I’ll send you a brow consult checklist”These work because they:✔ Feel personal✔ Remove friction✔ Start conversations that convertYou don’t need trending audio, a Canva marathon, or perfect captions.Just rotate these three things when you’re overwhelmed — and stay consistent even during busy seasons.Link in show notes.

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