85: What is Salesforce and why do your events need it ft Matt Frank (Blackthorn.io)

Coming up on the Events: demystified Podcast is our interview with Matthew Frank, the Director of Technology Evangelism & Product Marketing at Blackthorn.io, during which we take on to demystify: - the common pitfalls in the event management space and how to solve them, - how to get the most out of your hybrid event with Salesforce, - strategies necessary to ensure sensitive data remains secure during the transition back to in-person events, and - what event metrics event technology should capture and their impact. ---------------- Matt Frank is a Denver resident and avid music enthusiast, with one goal in mind: to empower organizations with apps that delight and, simply put, ‘just work.’ Connect with Matt on LinkedIn, or on his company's website. ---------------- “Events: demystified” Podcast is brought to you by Tree-Fan Events and your Podcast Host is Anca Trifan. Let's chat about your event, and schedule a time that works for you via the 20 min free consultation link. Original Podcast Music written and produced by Fable Score Music.  ---------------- September will be the launch of our brand new season: Women Behind the Scenes in Events. Stay tuned for some fantastic featured guests! For event and podcast updates, tips, and tricks of the trade, follow us on these social channels: Instagram: https://www.instagram.com/eventsdemystifiedpodcast  Become a Patron on Patreon: https://www.patreon.com/eventsdemystified  ---------------- Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/  ---------------- If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on YouTube and Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time!

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