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Fearless Creative Leadership

Ep 240: Tiffany Rolfe of R/GA - Re-Loaded - "The Mom"

20 Oct 2023

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This week, we're re-airing a conversation I had with Tiffany Rolfe early in 2022. In the eighteen months since we published this episode, the world has grown even more complicated and uncertain. And the line between work and home even more blurred.  Tiffany has added the responsibilities of Global Chair of R/GA to her Global Chief Creative Officer role.   What we need from our leaders is increasing all the time. As Tiffany asks, "How do you make sure you're taking care of yourself in all this too?" Here's Tiffany Rolfe - re-loaded. Where does work end and life begin? Tiffany Rolfe is the Global Chief Creative Officer at R/GA, a job she took on in the early stages of the pandemic as part of a new leadership team. Two years ago, the Ad Age A List recognized R/GA as the Comeback Agency of the Year. This year, they are now ranked second among all agencies. Tiffany's email signature reads, Mom and Global Chief Creative Officer. I speak for myself when I say that before we all withdrew into our homes in early 2020, I was aware only conceptually of how women who are parents juggle that with their careers. But two years of working via Zoom has given many of us insights into people's lives that were previously unimaginable for their candor and vulnerability. This conversation is a living example of the challenges and gifts that have emerged from the last two years. The line between work and home has been blurred beyond any reasonable hope of recognition. No matter how powerful a microscope you apply, it is almost impossible to see the separation any more between leader and human being. The destruction of this separation can be liberating if you're willing to create your own definition of the work-life balance. If you're not, it will be very hard as you try in vain to keep up with a dangerously out of date view of where work ends and life begins. The day is not only for work. The day is for living. What that means is entirely for you to decide.

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