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Passion Struck with John R. Miles

Donald Miller on the Secret to Making People Care About You

27 Mar 2025

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In this episode of Passion Struck, host John R. Miles sits down with Donald Miller, bestselling author and founder of StoryBrand, to explore the transformational power of storytelling. They discuss the release of Building a StoryBrand 2.0 and how leaders can use narrative frameworks to connect, inspire, and drive action. Donald reveals how storytelling applies not just in marketing, but in family, community, and self-leadership.Together, they dive into Donald’s personal practices—like writing a eulogy, crafting a family mission, and fighting loneliness through intentional community. This episode goes beyond business advice—it's about reclaiming your story to live a more intentional and impactful life.Full Shownotes here: https://passionstruck.com/donald-miller-how-making-people-care-about-you/What You’ll Learn in This Episode: Storytelling is the most powerful tool we have to hold attention and drive action. A personal narrative gives clarity to your life’s purpose—and helps you say “no” to what doesn’t align. Loneliness is spiritual starvation—intentional community is the cure. Every great story includes opposition, a mission, a plan, and transformation. Tools like storybrand.ai can help translate your passion into practical impact. Writing your own eulogy helps keep your daily decisions aligned with your life’s end goal. You don’t have to find a perfect community—create one that reflects your values and passions. Connect with Donald Miller: https://www.donaldmiller.com/Sponsors: Factor Meals: http://factormeals.com/factormeals50off and use code “FACTOR MEALS 50 OFF” Rosetta Stone: Unlock 25 languages for life at “ROSETTASTONE.com/passionstruck.” Prolon: Reset your health with 15% off at “ProlonLife.com/passionstruck.” Mint Mobile: Cut your wireless bill to 15 bucks a month at “MINT MOBILE dot com slash PASSION.” Hims: Start your journey to regrowing hair with Hims. Visit hims.com/PASSIONSTRUCK for your free online visit. Quince: Discover luxury at affordable prices with Quince. Enjoy free shipping and 365-day returns at quince.com/PASSION Next on Passion Struck:In the next episode of Passion Struck, John sits down with Anne Marie Anderson, an Emmy Award-winning broadcaster, sports journalist, and leadership expert. Anne Marie has spent years breaking barriers in sports media, navigating high-stakes environments, and coaching top athletes and executives on leadership, resilience, and communication. In our conversation, we'll dive into the mental frameworks of high performers, the art of storytelling, and how to build confidence in any field.For more information on advertisers and promo codes, visit Passion Struck Deals.Join the Passion Struck Community!Sign up for the Live Intentionally newsletter, where I share exclusive content, actionable advice, and insights to help you ignite your purpose and live your most intentional life. Get access to practical exercises, inspiring stories, and tools designed to help you grow. Learn more and sign up here.Speaking Engagements & WorkshopsAre you looking to inspire your team, organization, or audience to take intentional action in their lives and careers? I’m available for keynote speaking, workshops, and leadership training on topics such as intentional living, resilience, leadership, and personal growth. Let’s work together to create transformational change. Learn more at johnrmiles.com/speaking.Episode Starter PacksWith over 500 episodes, it can be overwhelming to know where to start. We’ve curated Episode Starter Packs based on key themes like leadership, mental health, and personal growth, making it easier for you to dive into the topics you care about. Check them out at passionstruck.com/starterpacks.Catch More of Passion Struck: My solo episode on Why Mattering at Work Is the New Metric Leaders Must Track Catch My Episode with Coach Matt Doherty on How You Rebound From Life’s Toughest Moments Watch my interview with Jessica Kriegel on How to Build an Intentional Workplace Can’t miss my episode withJacob Morgan on the Vital Power of Leading With Vulnerability Listen to my interview with Ivo Brughmans on How to Navigate the Paradoxes of Leadership Check My solo episode on Why We All Crave To Matter: Exploring The Power Of Mattering. If you liked the show, please leave us a review—it only takes a moment and helps us reach more people! Don’t forget to include your Twitter or Instagram handle so we can thank you personally.How to Connect with John: Connect with John on Twitter at @John_RMiles Follow him on Instagram at @John_R_Miles Subscribe to our main YouTube Channel and to our YouTube Clips Channel For more insights and resources, visit John’s website Want to explore where you stand on the path to becoming Passion Struck? Take our 20-question quiz on Passionstruck.com and find out today!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Transcription

Full Episode

0.129 - 2.15 John R. Miles

Coming up next on Passion Struck.

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2.33 - 23.546 Caroline Adams Miller

I think too many people try to create something that is really broad. And when they create something that is really broad and hits the most number of people, what they find is they're actually not communicating to anybody because it's just not specific enough. If I said to you, I have a great podcast for human beings. Do you have any idea what that podcast is about? You really don't.

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24.086 - 34.816 Caroline Adams Miller

But if I said, I have a podcast for human beings who collect Matchbox cars. Okay, I actually might listen. I don't collect Matchbox cars, but I'm fascinated by you guys who do this.

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35.336 - 56.81 John R. Miles

Welcome to Passion Struck. Hi, I'm your host, John R. Miles, and on the show, we decipher the secrets, tips, and guidance of the world's most inspiring people and turn their wisdom into practical advice for you and those around you. Our mission is to help you unlock the power of intentionality so that you can become the best version of yourself.

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57.01 - 80.45 John R. Miles

If you're new to the show, I offer advice and answer listener questions on Fridays. We have long-form interviews the rest of the week with guests ranging from astronauts to authors, CEOs, creators, innovators, scientists, military leaders, visionaries, and athletes. Now, let's go out there and become PassionStruck. Hey, PassionStruck fam. Welcome to episode 590.

82.091 - 102.183 John R. Miles

Whether you've been with us for years or are just tuning in for the first time, I am so grateful you're here. You've joined a global movement dedicated to unlocking purpose, living with intention, and creating a life that truly matters. Let me ask you a question. Why do some brands forge deep, lasting connections with their audiences while others fade into the background?

102.604 - 121.221 John R. Miles

What if there was a proven formula, not just for clearer messaging, but for transforming the way you communicate, lead and inspire. Today, we're diving into the art and science of storytelling, how you can position yourself, your brand, or your business as the guide your audience needs most.

121.782 - 140.459 John R. Miles

We'll explore a timeless framework that has helped over a million leaders create messaging that cuts through the noise and builds trust that lasts. But before we dive in, let's take a moment to highlight an incredible episode from earlier this week with Wes Adams and Tamara Miles, where we explored their new book, Meaningful Work.

140.859 - 160.348 John R. Miles

It's a powerful conversation about finding fulfillment, aligning work with purpose, and creating impact that lasts. If you missed it, I highly recommend checking it out. It's packed with insights you won't want to miss. And for first-time listeners, don't forget our episode starter packs, curated playlists of the best episodes on leadership, personal growth,

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