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Business Tips & Career Change Advice for Women: Second Act Success

She Left the NFL, Then Built a Real Estate Brand Athletes Trust with Brooke Kromer | #213

22 Sep 2025

Description

What happens when your dream job evolves, and a better one appears? Former NFL sports reporter Brooke Kromer shares how she pivoted from sports broadcasting to become a real estate trailblazer on Florida’s 30A, specializing in investment properties for athletes and coaches.On this episode of the Second Act Success Career Podcast with host Shannon Russell, Brooke breaks down how she leveraged her NFL network, on-camera skills, and team-building mindset to create Kromer Collective, a boutique real estate team known for luxury listings, data-driven marketing, and white-glove service. If you’re curious about career pivots, getting started in real estate, or how pro athletes use vacation rentals as smart investments, this episode is your playbook.Key Takeaways:How to know when it’s time to pivot and turn a pause into momentumBrooke’s steps to break into real estate: shadow first, get licensed, join a team, then niche downWhy athletes and coaches love 30A vacation rentals The “NFL mindset” of team building: hire for complementary skills, not clonesUsing content + community to attract high-intent buyersNetworking that doesn’t feel like a sales pitch: serve first, advise wisely, and the referrals followCareer courage: say yes, keep learning, and build a business that supports your lifeConnect with Brooke Kromer:https://kromercollective.com/https://www.instagram.com/brookekromer/Join Shannon's Live Coaching Experience:https://secondactsuccess.co/experience--------Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET’S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach *Want to be a guest on Second Act Success Podcast? Send Shannon Russell a message on PodMatch,...

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