The Diary Of A CEO with Steven Bartlett
Best Moment: This Is The One Skill That Will Guarantee Your Success! (Even Against Smarter, Better & Richer People): Codie Sanchez
Fri, 17 Jan 2025
In this moment, small business expert, Codie Sanchez discusses how speed and self belief are the core traits for success. Some of the most successful people in the world have what has been labelled a ‘reality distortion field’. This is a personal energy that makes the people are you believe that they can achieve impossible tasks. Codie says that we actually all have this ability, and can make ourselves belief we are capable of achieving anything, and as a result we are more likely to achieve what we set set our minds to. Secondly, people need to adopt a bias towards action and decrease the time between thinking and doing. Codie says that time is the most important currency of our lives and too often we waste it by not having a sense of urgency. By taking action quickly, you can learn and adapt on the path to success before others have even started. Listen to the full episode here - Spotify- https://g2ul0.app.link//HMr9oSCneQb Apple - https://g2ul0.app.link//HzxlTZFneQb Watch the Episodes On Youtube - https://www.youtube.com/c/%20TheDiaryOfACEO/videos Codie's Book: https://lnk.to/main-street-millionaire Learn more about your ad choices. Visit megaphone.fm/adchoices
Chapter 1: What is the core trait for success?
It's funny because at the heart of all of your messages, Cody, is this sort of deep optimism and belief that one can just kind of bend the world.
Yeah.
And I say this because, you know, whenever we're talking about this hypothetical young person, everything is kind of just, yeah, just go ask this person to do this. And I was just, as you're saying that, I was thinking, I resonate with that because I was the 18 year old kid that was just sending off the emails and asking people to help me and whatever else.
But I don't think the vast majority of people have a deep internal belief that they can kind of just mold the world.
That's so true. Do you know what I mean?
Just like bend it in this direction. They think it is how it is and you play a role within it. Not that you can just like, yeah, just go to a guy and knock on his door and offer him this.
You're actually so right. Yeah, it's true.
It's a bias that I think you and me have because we've been exposed to the fact that you can actually just bend the world around.
Yeah, you just got to watch one person do it. And then you go, oh, I'm a wizard too. You know, we're all wizards.
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Chapter 2: How can belief shape our reality?
He would get them all riled up. And then they would ship it in 24 hours. And after the 24 hours were done, they would kind of be like, you know, coming out from a blackout. Like, what just happened? How did he talk me into that? That's his reality distortion field, which I think is fascinating because we all actually have that ability. His was really strong.
But for nerds, Star Wars nerds like I am out there, it's like the force, you know? It's if you actually believe that you are capable of something, it's weird what you can accomplish.
Amen.
I think so.
Amen.
Yeah. You know? So I like to read, you know, if, if you want to get a reality distortion field, reading the biographies of billionaires is really powerful. I'd rather read 10 billionaires biographies than 200 self-help books because they've actually done it. And so I think it's, who's the guy that wrote Steve Jobs book? Is it Abramoff?
Walter Isaacson.
Walter Isaacson. Yeah. Incredible book to even listen to, to see that reality distortion field.
Elon Musk is the same. I mean, I spoke to Walter and he told me that Elon has this just obsessive ability to just assume that everything he's being told is basically not true. I.e. if someone says something takes eight months or something, he seems to just reject that idea on site. And he immediately asks about the core components of the challenge.
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Chapter 3: What is the 'reality distortion field'?
If you pair me with somebody that knows how to run a plumbing company and I just have to learn and do a bunch of the bullshit to start the company and grow the company or continue the company, would you partner with me? And they're not going to be able to partner with a Steven or a Cody probably at first, but they might be able to partner with somebody's dad that they know.
And so like, for instance, we had a young guy in our group I'll change his name to Adam since I don't know if I'm allowed to talk about it or not. But let's say, so Adam was 19 years old. Adam worked inside of a marketing company. And he had never run a business before, didn't have a lot of cash.
Adam went to the senior partner of his marketing company that he worked for and said, like, we have this vendor over here that we do some stuff with. They do all of our graphic design work. They're really good. The guy's kind of done with running this business. Like, I don't think he wants to keep doing it. I was talking to him about the other day. What if we bought this business and I ran it?
Like, I'll integrate it for us. I'll bring it into this company. And I think we can buy it with just the percentage of future profits we bring in, which is called seller financing. And the marketing head was like, if you think you can get that deal done, yeah, sure. And the guy was like, okay. Adam says, well, if I do that, can I have part of the company for bringing it over?
And he said, well, yeah, yeah. I mean, I don't have to put in capital to the deal or I have to put in a very small amount of capital. You're going to run it. And we basically have like a risk free trade because we just have to pay them a percentage of future revenue or future profit. Sure. And so now Adam owns a business that he's about to sell because he basically partnered with his his owner.
And so, I mean, you can even think about that with your business today. If you're a young person working with Steven and you're like, hey, Steven, we're in this studio right now. I saw like a sign out front that says that they're actually, they want to sell this studio.
studio space, I bet we could rent out this whole thing and we could probably cash flow and make this a profit center instead of a loss center for us. If I could like a negotiated deal that was basically a seller financed real estate deal for us, would you want to do something like that? I could help us run the rental of it.
Now you might say no to that first deal, but you're probably going to look different at that employee.
100%. And also, I just want to explain what seller financing is for someone that doesn't know.
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