Gaurav Bhaya: Google VP on Tech Leadership in the AI Transformation Era

Gaurav Bhaya is a VP & GM at Google. He is a technologist with almost 20 years of experience in building products from early stage ideas to those used by billions of people around the world. Worked in a wide variety of roles ranging from Search Products, Lead Generation, Advertising and Voice / Chat bot on Google Assistant. A keen sense of product / business understanding with the depth of engineering challenges in system design, user experience and AI/ML.Currently, he is enabling advertising to adapt to a privacy-centric future with regulatory changes (GDPR, CCPA, ePrivacy, etc.), platform changes (Apple ATT, Privacy Sandbox, etc.), and consumer expectations around protecting and safeguarding data — while meeting the growing advertiser demand for understanding budget allocation (MMMs), optimization (MTAs), and analytical insights. He has built engineering teams from scratch as well as managed scaled organizations of over a thousand individuals across product and engineering teams.Topics: Building and Scaling High-Impact Product and Engineering TeamsAI and Machine Learning in Modern Marketing AnalyticsThe Evolving Role of Data in Marketing#AdTech #AIinMarketing #DigitalAdvertising #Google #MarketingAnalytics

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