Aaron Mahnke
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And make sure you use that URL so they know Lore sent you.
This episode was made possible by Gusto.
Look, the economy is a lot right now.
And if you're a small business owner, you probably feel it.
And a lot of it is out of our control.
But you can control how efficiently your business operates.
Automating payroll and HR with Gusto is one of the fastest ways to cut friction and focus on what actually moves the needle for your business.
Way back in early 2020, I started my own podcast production company, Grim & Mild, and I needed a way to manage the payroll, benefits, and all the rest without having to take a night class to learn how to do it all.
Gusto was the clear winner six years ago, and I've been using them happily every single day since, long before they ever sponsored this show.
Gusto is online payroll and benefit software built for small businesses.
It's all-in-one, remote-friendly, and incredibly easy to use, so you can pay, hire, onboard, and support your team from anywhere.
They offer automatic payroll, tax filing, simple direct deposits, health benefits, commuter benefits, workers' comp, 401k...
Gusto has unlimited payroll runs for one monthly price, no hidden fees, no surprises, and maybe that's why Gusto is ranked number one on G2's highest satisfaction products list for 2026 and trusted by over 400,000 small businesses.
Try Gusto today at gusto.com slash lore and get three months free when you run your first payroll.
That's three months of free payroll at gusto.com slash lore.
One more time, gusto.com slash lore.
This episode was made possible by Bowl and Branch.
Have you ever noticed your sheets slipping off the corners lately or maybe your pillows just feel like they're not supportive anymore?
Most people actually keep their bedding way longer than they should.