Abigail Jones

Yeah, so I work in market research and consulting on the vendor side. I don't know. That's really boring.

Yeah, so I work in market research and consulting on the vendor side. I don't know. That's really boring.

Yeah, so I work in market research and consulting on the vendor side. I don't know. That's really boring.

Yeah, I'm a professional survey designer. I help answer questions via surveys.

Yeah, I'm a professional survey designer. I help answer questions via surveys.

Yeah, I'm a professional survey designer. I help answer questions via surveys.

Yeah, that's a great question for a survey.

Yeah, that's a great question for a survey.

Yeah, that's a great question for a survey.

So what we would want to do is what we call blinding it. So you basically disguise eggs among everything else.

So what we would want to do is what we call blinding it. So you basically disguise eggs among everything else.

So what we would want to do is what we call blinding it. So you basically disguise eggs among everything else.

And so in the industry, we would call that a competitive set. And how do eggs stack up relative to those other choices?

And so in the industry, we would call that a competitive set. And how do eggs stack up relative to those other choices?

And so in the industry, we would call that a competitive set. And how do eggs stack up relative to those other choices?

Yeah, for sure.

Yeah, for sure.

Yeah, for sure.

We try to avoid having people rank a lot of things because people are really bad at putting things in order. They can tell you their top. They can tell you maybe their second top or third top. Beyond that, the quality of the response really starts to diminish.

We try to avoid having people rank a lot of things because people are really bad at putting things in order. They can tell you their top. They can tell you maybe their second top or third top. Beyond that, the quality of the response really starts to diminish.