Adrian Thompson

So it's funny as I interviewed a couple SEO people, I took some meetings just to kind of pick their brain and learn from them.

I don't know if they knew I was doing that, but I kind of just wanted to learn some tricks of the trade and essentially getting the keywords.

I think obviously Google's evolving over time and ranking is constantly changing.

And I don't know if anybody knows their true algorithm.

But what I learned was getting the keyword in as much as possible, backlinks, having supporting content throughout your website that kind of redirects to one place.

Posting on other platforms and obviously linking to your website is a big deal.

But a lot of small tedious things like inside of your images, there's these alt tags.

You want to make sure that you're using keywords and those alt tags.

You essentially want no space to go unwasted for keywords.

Your header is very important.

Having the keyword in it, using it throughout your front page.

Very important.

Embedding it in images.

Right.

I've noticed more competition creeping up.

I was actually getting a little down on myself lately.

Cause, uh, some funny enough, some, I get a lot of requests for, um, for what they're called sponsored posts or whatnot.

Um,

And a couple of them were from new competitors springing up.

And I was like, oh, I didn't even know these guys existed.