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Alex Smereczniak

๐Ÿ‘ค Speaker
758 total appearances

Appearances Over Time

Podcast Appearances

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

You need a Mormon at this point.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

That's what you need.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

So I tried it a little bit at EY, but then I kept seeing all these Uber for X businesses pop up.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

This was when Instacart, Ship for grocery delivery, Wag Rover for dog walking, Postmates DoorDash for food delivery, Drizzly for alcohol.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

We're in the era of the convenience economy.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

Someone is going to do this for laundry and dry cleaning, and I'm going to hate myself if it's not me.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

I did this in college.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

I got the drive to do it.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

I'm young.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

I don't have any major responsibilities.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

I need to get after this.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

And so what I did instead was...

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

Called someone who I knew had my beliefs, deep trust with them, one of my childhood best friends.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

But the difference was he's very good at marketing, sales.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

I'm better at operations finance.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

I can sell if I have to, but I'm better at putting models together, building teams.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

Yeah.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

And so I was like, you want to do this?

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

And we started tinkering on the website.

Escaping the Drift with John Gafford
From Startup to Franchise: What Actually Works with Alex Smereczniak

We started getting customers unintentionally in Charlotte.