Ali Anderson

I was just overwhelmed with how cool it was.

I said, if we could just help educate what is a foundry, people will be really interested in working there.

It is one of the coolest things I've ever seen.

There is raw iron being poured.

And like Corey mentioned, just this incredible brotherhood that hits you right when you walk in.

It's definitely a fun journey for sure.

We've been really, really blessed throughout the whole experience for sure.

I mean, dating back to...

During the pandemic, developing Iron Warrior out of that in order to save the foundry to then launching the Iron Warrior Academy where we train the next generation of skilled trades.

Today's focus, launching a children's book to really get those early concepts in the hands of kids so that they're really intrigued to go into metal fab, into foundry work.

They want to get a toolbox.

So very, very holistic mission here.

They're all intertwined together and it's been fun.

I am, yes.

Definitely a blessing built in there for sure, because I'm not a drawer.

But we were so inspired.

We take the 150 case on the road every summer.

And through our merch line, I get to talk with a ton of people.

And there's just been a really high interest in kids' books.

And so finally, I said, you know what?