Amber Haque

And the language really jumps out to me in this, Molly, because Brooklyn has used some specific terms here.

So we said, for example, that his mum chose to dance with him on the wedding and it was inappropriate.

I

He's also used the term facade that his parents and their team, they leak and shape the narrative and the Beckham brand is all a facade.

In PR terms, why can language like that be so damaging sometimes?

All of this, you know, even looking at some of the comments underneath the Instagram posts, of course, you get people on both sides of the camp, so to speak, that some people are saying this is, you know, the eldest child who's grown up with all this trauma around him finally feeling like he can speak out.

But there is also on the other side, people saying that the Beckhams are real.

You know, they're going through something that all families can go through.

And actually, it sort of humanises them.

Molly's painted a picture there of how the story is being perceived in the States.

But Nick, how huge of a story actually is this?

Yeah, I think as a story, it ticks so many boxes of things that the public are intrigued by.

It's things that can feel deeply relatable.

We all have families.

Everybody has their tensions, you know, of their own sort of kind.

But people feel that it can burst that bubble of celebrity as well, that they are more accessible and real and fractured than we might like to think from a distance.

What do we think could happen next then, Molly?

Yeah.

Thank you both so much for unpacking that with me.

Definitely on both sides of the Atlantic, people just cannot get enough of the story.