Andrew Manganelli

Yeah.

There's a small example I wanted to throw in here of Ellis talking about how like technical versus marketing aspects and how that can kind of be confusing.

And it made me realize like sometimes with these briefs or like press briefings and the briefs that they actually send us.

It feels like we're translators at some point because we need to find goes from technical to marketing jargon to us then trying to figure out the level of technical and jargon to use.

But on the 4A Pro with the glyph system, the interface, the LED interface.

Glyph meter.

the cliff matrix thank you um they write it is like 50 bigger and twice as bright so we are doing the script and i'm like going through it and making sure everything's correct and and seeing what else we can add to it and i go oh it's bigger the easiest way to prove that it's bigger other than showing it is to find out how many leds are inside of it because they made a big deal of it being like 137 mini leds in here so i was like cool the old one must be less and

And then I keep getting this that the Nothing 3 has 489 micro LEDs, while this has 137 mini LEDs, but is bigger.

So their way of saying this is, oh, this is physically bigger, but also way worse resolution.

But we're not going to say it as...

less pixels in it.

Yeah, they'll never say that in the press release.

And truthfully, I don't think it matters.

I think it gets the point across in there.

I don't think you need because the resolution still looks terrible on the 489 pixel one.

Yeah.

But that's an example of those.

There is one thing you get with the 4a Pro versus the 4a, which is the ability to purchase it in the United States.

The 4a is not coming to the US.

Yeah, I guess the other thing is just design.