Anish Acharya

I think another interesting example of this is Credit Karma, free credit scores for Americans.

I think another interesting example of this is Credit Karma, free credit scores for Americans.

And I know the credit score is a much bigger concept in America than it is where I grew up in Canada or even here.

And I know the credit score is a much bigger concept in America than it is where I grew up in Canada or even here.

I think you'd sort of ask yourself, if you did the back of the envelope, you would say, well, most people tend to use their credit score once or twice a year.

I think you'd sort of ask yourself, if you did the back of the envelope, you would say, well, most people tend to use their credit score once or twice a year.

Right, and most people don't even actually need it that often, it's only when you're applying for a new financial product.

Right, and most people don't even actually need it that often, it's only when you're applying for a new financial product.

And then, for most people, you either have exceptional credit and you don't really need to look at it, because you already know that, or you have terrible credit and you just don't want to look at it, and you kind of already know that.

And then, for most people, you either have exceptional credit and you don't really need to look at it, because you already know that, or you have terrible credit and you just don't want to look at it, and you kind of already know that.

So now you've got this torso of people who infrequently need access to their credit score,

So now you've got this torso of people who infrequently need access to their credit score,

Is that really a big company?

Is that really a big company?

And if you then look at Credit Karma, it's like over 100 million Americans use it.

And if you then look at Credit Karma, it's like over 100 million Americans use it.

You've got 50 million quarterly actives.

You've got 50 million quarterly actives.

You've got people logging in on average four times a month.

You've got people logging in on average four times a month.