Anson Frericks

It was the least good, but they were all, yeah, they were amazing. Yeah, and it's opened up what, non-alcoholic beer, you see, I mean, it was terrible. I never had one. It was so bad. It felt so degrading. It was kind of a joke. Now that feels like a Dylan Mulvaney segment. Yeah, You know what I mean? That's what it was. That was essentially what non-alcohol beer was.

It was the least good, but they were all, yeah, they were amazing. Yeah, and it's opened up what, non-alcoholic beer, you see, I mean, it was terrible. I never had one. It was so bad. It felt so degrading. It was kind of a joke. Now that feels like a Dylan Mulvaney segment. Yeah, You know what I mean? That's what it was. That was essentially what non-alcohol beer was.

It was the least good, but they were all, yeah, they were amazing. Yeah, and it's opened up what, non-alcoholic beer, you see, I mean, it was terrible. I never had one. It was so bad. It felt so degrading. It was kind of a joke. Now that feels like a Dylan Mulvaney segment. Yeah, You know what I mean? That's what it was. That was essentially what non-alcohol beer was.

And he totally just reframed what it can be, where it can be good, cool. You have it after a run, you feel better. Like actually delicious. Actually delicious. And there's this whole movement now. I mean, it's, it's crazy. My, I, even though I'm categorized a millennial, you know, I like to identify as the greatest generation here, Tucker, but you know, like,

And he totally just reframed what it can be, where it can be good, cool. You have it after a run, you feel better. Like actually delicious. Actually delicious. And there's this whole movement now. I mean, it's, it's crazy. My, I, even though I'm categorized a millennial, you know, I like to identify as the greatest generation here, Tucker, but you know, like,

And he totally just reframed what it can be, where it can be good, cool. You have it after a run, you feel better. Like actually delicious. Actually delicious. And there's this whole movement now. I mean, it's, it's crazy. My, I, even though I'm categorized a millennial, you know, I like to identify as the greatest generation here, Tucker, but you know, like,

I take it I'm categorized as a millennial. But my cohort, I think 80% of us used to drink alcohol when we were in our 20s. And now that Gen Z is in their 20s, only 60% of them is drinking alcohol. Is that true? Yes. I mean, there's been a massive drop off in the number of people drinking alcohol.

I take it I'm categorized as a millennial. But my cohort, I think 80% of us used to drink alcohol when we were in our 20s. And now that Gen Z is in their 20s, only 60% of them is drinking alcohol. Is that true? Yes. I mean, there's been a massive drop off in the number of people drinking alcohol.

I take it I'm categorized as a millennial. But my cohort, I think 80% of us used to drink alcohol when we were in our 20s. And now that Gen Z is in their 20s, only 60% of them is drinking alcohol. Is that true? Yes. I mean, there's been a massive drop off in the number of people drinking alcohol.

And then across all cohorts, Gen Z, millennial, Gen X, boomers, everyone's generally drinking less also because people are just becoming more health conscious. So he's doing a great job of picking up a lot of those people that still like the taste of beer or the occasion of beer, but they just don't want to drink a six pack of beer and feel like trash.

And then across all cohorts, Gen Z, millennial, Gen X, boomers, everyone's generally drinking less also because people are just becoming more health conscious. So he's doing a great job of picking up a lot of those people that still like the taste of beer or the occasion of beer, but they just don't want to drink a six pack of beer and feel like trash.

And then across all cohorts, Gen Z, millennial, Gen X, boomers, everyone's generally drinking less also because people are just becoming more health conscious. So he's doing a great job of picking up a lot of those people that still like the taste of beer or the occasion of beer, but they just don't want to drink a six pack of beer and feel like trash.

I'm getting very television-y now, but like, yeah. And actually, beer complements food a lot better than wine does. Yes, it does. Because it's so diverse. Because you have lagers and porters and stouts and IPAs. Usually with wines, you're kind of red and white, and that's about it. But there, it actually does a much better job with food.

I'm getting very television-y now, but like, yeah. And actually, beer complements food a lot better than wine does. Yes, it does. Because it's so diverse. Because you have lagers and porters and stouts and IPAs. Usually with wines, you're kind of red and white, and that's about it. But there, it actually does a much better job with food.

I'm getting very television-y now, but like, yeah. And actually, beer complements food a lot better than wine does. Yes, it does. Because it's so diverse. Because you have lagers and porters and stouts and IPAs. Usually with wines, you're kind of red and white, and that's about it. But there, it actually does a much better job with food.

Probably not at lunch. I don't know. I feel... Brendan was more of like a, you know, he would drink Budweiser like here and there, maybe one or so, but I think he was much more into the, you know, muscle milk and that was kind of his, you know, his thing. So. Come on now. I don't know, man. And again, it's, Brendan should have been more courageous. I don't know.

Probably not at lunch. I don't know. I feel... Brendan was more of like a, you know, he would drink Budweiser like here and there, maybe one or so, but I think he was much more into the, you know, muscle milk and that was kind of his, you know, his thing. So. Come on now. I don't know, man. And again, it's, Brendan should have been more courageous. I don't know.

Probably not at lunch. I don't know. I feel... Brendan was more of like a, you know, he would drink Budweiser like here and there, maybe one or so, but I think he was much more into the, you know, muscle milk and that was kind of his, you know, his thing. So. Come on now. I don't know, man. And again, it's, Brendan should have been more courageous. I don't know.

Like the guy, he took a company that was doing $6 billion of profits and now doing $4 billion of profits. I mean, just there, you've lost $2 billion. You're still here. That's the problem. What is that?

Like the guy, he took a company that was doing $6 billion of profits and now doing $4 billion of profits. I mean, just there, you've lost $2 billion. You're still here. That's the problem. What is that?