Antti Navala
๐ค SpeakerAppearances Over Time
Podcast Appearances
Well, it's actually a long history starting with my father's company in the architectural engineering business way back.
But let's say for me, the start was something around 2002 when we started developing the mFiles products.
Well, that's how I got into business.
I was watching my father run his AEC consulting company, and I did software as a hobby, and I was very interested in just finding ways to apply my software development skills to real-world problems.
And that's how I landed on this idea of
of how to make document management, especially in complex construction projects, more efficient.
So that got me into developing mFiles.
Not really.
I thought we would be targeting that vertical initially, but pretty quickly we went to kind of more generic business document management.
And we have a good number of engineering companies as our customers, but it's not our primary vertical.
Well, our ideal customer is a knowledge work company.
So companies in the professional services vertical, especially companies like management consulting firms, accounting firms, tax advisors, audit firms.
Companies that deal with a lot of information, they typically provide expert services for their clients.
And for such companies, mFiles is really the operating system for them to run their business.
They take information in, they apply their expertise to produce work outputs.
for their clients.
And then they, well, they use our platform to manage all of that in an organized fashion and in a secure fashion, but they also use our platform to share those work products with their clients and to collaborate.
We're actually charged by the seat of the employees in the firm.
So let's say a tax advisory firm.
So the tax experts would be the mFiles users and we basically let them serve any number of external clients.