Arno Belinga
๐ค SpeakerAppearances Over Time
Podcast Appearances
Yeah, right now it's pretty new.
It's been three months and a half, four months now.
And we're about to break to 2,000 in monthly recurring revenue.
Yeah.
Thanks for having me, Nathan.
Yeah, it's actually our first SaaS company.
Basically, with my co-founder, we met a year and a half ago during a hackathon in France.
And at the time, I was a trainee lawyer.
He was a developer.
And I always had this drive for entrepreneurship.
And I said, you know what?
Let's put some savings and take a flat together after I finish my studies.
And this is what we did eight months ago.
We took a flat outside of Paris.
to do SaaS seven days a week.
And after a few iterations, we ended up with Brackle, which is our first SaaS project, yeah.
Customers are paying for, in terms of pricing plans.
Yeah, so it's basically a personalized sales outreach tool.
So the pain point we had with our side projects before was when I was prospecting, I spent a lot of time personalizing the first lines.
And so in late December last year, we started to play a bit with the AI and we built our own AI models to personalize your sales outreach.