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Avery Trufelman

๐Ÿ‘ค Speaker
1046 total appearances

Appearances Over Time

Podcast Appearances

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

And this was a really great way for a young company, in addition to making their own stuff, to be like, and you can also get surplus here.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

You know, it's like, oh, their shelves are suddenly much more full.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

And they were sort of making their own gear alongside selling the surplus.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

It was a great boon for a lot of companies.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

In the 70s, they're selling berets and military jackets with extra patches on them.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

It's like the military look becomes this trend.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

And to hear about how this happened, I talked to a woman named Patricia Ziegler.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

Initially, Patricia wasn't a fan of military surplus herself.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

In the 1970s, Patricia was an artist.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

She was working in-house as an illustrator at the San Francisco Chronicle.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

And that's where she started dating a reporter named Mel.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

I met Mel, and he would buy things at surplus stores.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

Mel and Patricia fell in love, and together they quit their 9-to-5 jobs.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

They just wanted to make enough money to paint and write and travel.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

Mel had gotten it at a surplus shop down there.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

And to Patricia, this jacket had a really different vibe.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

Mel looked really dashing and swashbuckling in this jacket.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

Patricia changed the buttons and added suede patches.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

Okay, they couldn't find those exact jackets that Mel found in Australia, but they did the best they could in California.

Planet Money
Strange threadfellows: How the U.S. military shaped what we all wear

They found a local dealer who was offloading 500 Spanish military paratrooper shirts.