Ben Cohen
speaker
1,024 appearances
9 recordings
7 series
first heard Dec 2025
last heard 19 Jun
Ben Cohen’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 9 in all, peaking in Jun 2026 with 5.
Appearances
It developed a very, very loyal, small loyal following.
But the interesting thing about it is that people would say, oh, I love this flavor.
They couldn't tell you what flavor it was.
Well, we were trying to make the community the owners of our business.
We were at the stage in a business's life when it needs a cash infusion to grow to the next level.
And we felt like...
The way we want to do it is to sell shares to our neighbors.
But the problem was that there was a maximum on a private placement offering of 30 investors, and they had to be so-called qualified.
They had to have a lot of money, and we wanted to sell it to regular old people that didn't have much money.
And
I went in.
It is Vermont, so I drove to Montpelier and went into the office of the commissioner of banking and insurance, who is this great guy.
I told him what we were trying to do, and he said, well, Ben –
It's never been done before, but there is this fine print in the law, and he showed me the book.
He brought it out.
That would allow you and Jerry to register as stockbrokers and sell shares and Ben & Jerry's to Vermonters.
And as long as you don't go over state lines, then the SEC doesn't get involved and –
And you could do it.
And, you know, the accountants and the lawyers were all telling us, you're crazy.
Don't do it.
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