Ben Gilbert

Our brains all got two input channels.

We used to only focus on one thing at a time.

Everyone now focuses on two things at a time.

You can't do the same thing.

You can't read and listen at the same time, but you can drive and listen.

You can run and listen.

You can do the dishes and listen.

We have this massive tailwind of people have a large number of minutes throughout the day where they're doing stuff that they can also listen.

Which, that's true for all podcasts.

Apple Podcasts not becoming YouTube was actually great for us.

Right.

That it's a place to, when you get a listener, you really get a listener.

And it's like this durable, incredibly valuable place to accumulate listeners.

Spotify is too, but... YouTube in its own way too.

Corporate America becomes ever more important.

Yeah, the financial crisis.

If I had pitched you on Acquired in 2015, there's no way I would have said Acquired helps you understand why the world is arranged the way it is.

Yeah.

But now I think that is absolutely the promise that we come through on.

And then I can learn what these seven powers are.