Ben Gilbert
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Appearances Over Time
Podcast Appearances
Well, is the packaging component that the NFL does of the talent and the coaches and creating the storylines actually where all the value lies?
It's interesting to me that the players, the NFLPA has managed to negotiate for half the revenue.
Doing this whole episode has made me...
There is a very interesting one, which is on a revenue basis, you know, it's an $18 billion a year revenue business.
The NFL actually owns way more mindshare than its revenue would illustrate.
A strange statement to make is the NFL is an oddly small business for how large a role it plays in our lives.
And to contextualize who else makes $18 billion in revenue, General Mills, Adobe, and Halliburton.
The NFL's share of lips is way higher than any of those companies' products.
I continue to think that networks are just on this treadmill where they're just going to keep paying more and more and more for NFL rights until it is actually non-economic for them to do so.
But then they'll be in so deep that it's pretty hard to recover from that.
By the way, just to add some numbers to it, the average NFL team value, 1.2 billion in 2012.
So that's a decade ago, average 1.2 billion.
And today is about 4.5 billion for the average NFL team.
We're not talking Giants if those were to change hands.
The owning an NFL team, it's like a grown-up NFT, right?