Bert Kreischer

They genuinely feel like a treat, not just a sad healthy bar.

They are perfect to throw in your bag if you're getting on a flight, keeping the car, if you want to have one on the go, grabbing a little snack in between meetings, or just, quite honestly, I just want to get up and just crush a sweet treat at night.

And if you already know Magic Spoon for their cereal, then yes.

That's still very iconic.

Their high-protein zero-sugar cereal brings all the childhood nostalgia with none of the sugar bomb.

Each serving has literally 12 to 14 grams of protein, between zero to two grams of sugar, so it actually keeps you full.

They've got the classic favors like Fruity,

They've got frosted, they've got cinnamon crunch, they've got coca, they've got peanut butter, and now they've got s'mores with marshmallows.

My mouth is watering, did you just hear that?

I've been eating nothing but protein today, and I'm gonna keep it that way, but it's gonna taste better.

Magic Spoon is easy to find.

Just look for Magic Spoon at your local grocery store, and they just rolled out treats nationwide at 7-Eleven, or get $5 off your next order at magicspoon.com slash burning.

That's Magic Spoon.

.com slash burning for $5 off.

Say that again.

That's too smart for me to understand in one sentence.

Do it again.

That's fucking so crazy.

That's so, you know, there was a surf brand called Counter Culture.

You remember that?