Bill Gurley

Like all those things are going to create companies that are worth 10 times more than someone that's spending heavy on the marketing.

Yeah.

And by the way, you could talk to AI or you could, you know, do Google searches and find people that have written extensively about product-led growth.

But is there a way to build into the product the ability to find incremental customers?

So could you, you know, one of the things that I've been pushing the Stitch Fix team to do that I hope will come out soon is here's your next fix.

Share it with your friends and let them vote on what you should keep.

Now you're exposing the company to people through the product.

Yes, and so the product's leading to new customer introductions without these other techniques.

By the way, there's plenty of people that have done that in enterprise.

Slack notoriously had this way where you could invite people outside your org.

So it's not just a consumer idea.

Exactly.

Yes.

One question I would ask you before I went there is, you know, and I don't want to ask you questions you don't want to answer, but like, do you see yourself running this company independently 30 years from now?

Or do you see yourself potentially selling?

Yeah.

And so because that matters a little bit because you need to think about who the natural acquirers would be and how they why they would fit it in.

How do they measure their own business?

You know, and so will this look appealing to them through that lens?

Those kind of things.