Blake Scholl

I was insecure about sales.

I asked myself, what mattered more, my insecurity or my passion for this idea?

And I said, okay, Blake, if you want to actually do this, you have to become that person.

And I have to be willing to reinvent myself.

And I have to do that continuously along the way.

And so I sort of set out to become what my idea was of the right kind of leader for it.

Well, it was an existence proof, right?

In some ways, I think it requires way more courage to go off and create something of a category that's never existed before.

And Concord existed.

In fact, it was done in the 1960s.

It just wasn't done in a way that...

made it make any sense.

Nobody could afford to fly on it.

So it was sort of dead on arrival.

Concorde was established as a joint venture between the French and British governments by treaty in 1962.

Wow.

It first flew in 1969, within months of the moon landing.

So British Airways and Air France were the only two airlines that really operated it for any length of time.

And the tickets were adjusted for inflation north of $20,000.

So this was really for the royalty and rock stars who could drop a whole lot of coin to go somewhere really fast.