Blessing Adeoye Jr.

But inevitably somebody in the corporate capitalism conscious was going to figure this out of how to monetize every fucking thing on a video game.

And so, yeah, he's not wrong.

And I mean, especially for the argument he's making.

of like, yeah, I'm in the room with gamers all the time at EA.

You 100% are.

And then you go up that fucking food chain to get to the top, and it's some fucking guy in a blazer and a blue-collared sweatshirt, or I'm sorry, blue-collared shirt, no tie, khaki pants, talking about all the acquisitions and the things and the synergies and the whatnot.

And it's like, and I mean like...

Obviously, the thing I'm ignoring for the argument I'm making right now is Saudi Arabia.

Saudi Arabia, right?

But I would say let's take Saudi Arabia out of the conversation.

And that's my thing, is to take away the Saudi Arabia, because we will get to that.

I'm not giving you a pass on it.

It's the thing of, all right, what are the horrible things EA has done?

They fucked up Battlefront with loot boxes.

Oh yeah, I was going to say loot boxes.

Monetization in these games, of course.

But again, this is where I'm like, everyone does that.

Ultimate team.

They were just the first people to really get there on that scale and do it.

Like, are we going to look at Fortnite that just fucking yesterday or whatever activated in-game purchases and immediately in the games that the people are making and there's one like fucking $15,000.