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Boris Valkov

👤 Person
174 total appearances

Appearances Over Time

Podcast Appearances

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

It's a complete waste of time.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

It's a complete waste of time.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

I mean, yes. So we can always do the calculator, kind of calculate for every single company what it means. But the easy ROI calculation is, average for the home service, average ticket size is $500 to $1,000 normal. And then if you have a high value code, it's like $10,000, $20,000, $30,000, $40,000, right? So you lose one of those, you lose $1,000.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

I mean, yes. So we can always do the calculator, kind of calculate for every single company what it means. But the easy ROI calculation is, average for the home service, average ticket size is $500 to $1,000 normal. And then if you have a high value code, it's like $10,000, $20,000, $30,000, $40,000, right? So you lose one of those, you lose $1,000.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

So the question is like, do you believe that your CSR can save one more call with software? And if that's the case, you're kind of already making it. making profit. And from there, everything is like a scale for the company improving. So ROI is very clear in this situation. So everything is about, do you want to be more profitable? Do you want to scale faster?

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

So the question is like, do you believe that your CSR can save one more call with software? And if that's the case, you're kind of already making it. making profit. And from there, everything is like a scale for the company improving. So ROI is very clear in this situation. So everything is about, do you want to be more profitable? Do you want to scale faster?

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Do you want to have more marketing budget for, to be able to kind of grow faster and kind of get more leads, get growth? So that's kind of the questions that companies should be asking themselves with technology.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Do you want to have more marketing budget for, to be able to kind of grow faster and kind of get more leads, get growth? So that's kind of the questions that companies should be asking themselves with technology.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Yes. And this is just one of the kind of the angles that you see, like booking rates is just the high level surface level. But then what about like, why did we book and why didn't we book? These are questions that everyone should be able to answer. And that's where the biggest challenge of the call center is today. Like you just cannot answer those questions.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Yes. And this is just one of the kind of the angles that you see, like booking rates is just the high level surface level. But then what about like, why did we book and why didn't we book? These are questions that everyone should be able to answer. And that's where the biggest challenge of the call center is today. Like you just cannot answer those questions.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

And the other thing is that all the opportunities and automations that you create afterwards, like these workflows that you can create after the call center, This is everything can be connected together with the other systems that can be doing the rehash and the other system that can kind of reaching out and all those kind of things. So this whole thing can be connected in one system.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

And the other thing is that all the opportunities and automations that you create afterwards, like these workflows that you can create after the call center, This is everything can be connected together with the other systems that can be doing the rehash and the other system that can kind of reaching out and all those kind of things. So this whole thing can be connected in one system.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Of course, you can start small and you can fix one thing at a time. But eventually, as you're becoming sophisticated call center, as you guys are one of the most sophisticated call center we've seen in the industry in the United States, as you're getting to that level, then you start connecting systems.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Of course, you can start small and you can fix one thing at a time. But eventually, as you're becoming sophisticated call center, as you guys are one of the most sophisticated call center we've seen in the industry in the United States, as you're getting to that level, then you start connecting systems.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

You kind of start working these small details and then it's pretty much very hard to catch up with that.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

You kind of start working these small details and then it's pretty much very hard to catch up with that.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Yeah, so you have these four tiers, four tiers of the funnel. It's marketing, the call center, sales, and the service. So the call center is the one where if you don't go through this part of the business, then it doesn't matter how good of a salespeople you have, but you're never going to have the chance to go to a customer and kind of present the company.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

Yeah, so you have these four tiers, four tiers of the funnel. It's marketing, the call center, sales, and the service. So the call center is the one where if you don't go through this part of the business, then it doesn't matter how good of a salespeople you have, but you're never going to have the chance to go to a customer and kind of present the company.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

So from a call center perspective, it's the first time we have actual communication person to person where the customer calls the CSR and you're able to explain your business with that. So from that perspective, yes, that's one of the major parts in the funnel where you start from the marketing, but then the next one in the funnel is the call center.

The Home Service Expert Podcast
Staying Competitive by Adopting AI to Optimize Efficiency

So from a call center perspective, it's the first time we have actual communication person to person where the customer calls the CSR and you're able to explain your business with that. So from that perspective, yes, that's one of the major parts in the funnel where you start from the marketing, but then the next one in the funnel is the call center.