Brad Jacobs
๐ค SpeakerAppearances Over Time
Podcast Appearances
And there's a large majority of her family died.
And that really formed her worldview that, wow, evil in the world exists.
And it can have very serious consequences if it's not addressed right away.
I spent a lot of time with Mr. Jesselyn and his family.
I was very fortunate to do so.
So one of the things I learned from Mr. Jesselson, and I write about this in the book, is you can mess up a lot of things if you get the major trend right.
And if you get the major trend wrong, you can do a lot of things right and you're not going to make a lot of money.
So getting the major trend right is very important in any business.
You can't be on the wrong side of the trend.
The biggest trend of them all is technology.
So in the book, I have a two million year synopsis.
I think it's a really interesting...
chronology of technology and inventions starting from over 2 million years ago when cavemen started using pebbles for tools, and then invention of fire a little time later, and then when I say a little time later, like half a million years later, and then invention of shelters another half a million or more years later, and then all the inventions that accelerated in time leading up to today where we are in this very
AI-centered world.
Technology is critical to get right.
You cannot be in a business where technology is going to disrupt you and technology is going to diminish the value of the service or the product that you're providing.
And on the other hand, you must be in a business where technology is your ally, is your friend, is wind to your back.
And all my businesses, fortunately, have been on the right side of technology.
On technology, if you look at today, the three companies that I chair, I'm no longer CEO, but that I chair, technology is all over the place.
You look at XPO, the third person I hired at XPO back in 2011 was a guy called Mario Harik.