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Brad Stulberg

๐Ÿ‘ค Speaker
820 total appearances

Appearances Over Time

Podcast Appearances

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

How do we keep ourselves out of the traditional health care system to begin with?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And that set me on this path to exploring all things human performance, health and well-being.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And through a whole bunch of just grind and pitching and getting rejected and getting rejected some more, I eventually got lucky and got some of my writing placed, which led to getting more writing placed.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And it's just been an upworld swirl since then, though I still get declined more often than not.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

Yeah, and what I didn't realize and what's so interesting in hindsight is that I was training to become a nonfiction writer at McKinsey & Company.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

Because if you think about what a big consulting study is, a client comes to you and says, we've got this thorny problem and we want you to solve it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And then you do all kinds of research, you interview experts, and you craft a bunch of hypotheses as to how to solve that problem.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And then you explore them.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And then if you're any good at your job, you come up with a decent solution and you also tell the client all the ways that you might be wrong.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And that is the exact same framework that I use to do my nonfiction writing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

I define a problem.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

I do research.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

I interview experts to try to get to a solution.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

And then I also ask myself, well, how might I be wrong?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

What are some other solutions that could work, too?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

So I never realized it at the time.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

I certainly wasn't thinking to myself, oh, this is good training to be a consultant, or excuse me, in consulting to be a writer.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

It's only something I saw in hindsight.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

Yeah, it definitely did, as you mentioned, blindside me from nowhere.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

I had no prior history with depression or anxiety, at least not that I knew of.