Brendan King

I had no money when I started the company.

Sure.

Well, we like to think of ourselves as the number one platform for delivering digital solutions to local business.

And we don't sell to local SMBs direct.

We actually sell through what we call partners, which are resellers.

So anyone who already has a relationship with small businesses.

So newspapers, yellow page companies were our first

And we've since moved into any type of business that has a relationship with small businesses.

So media companies, website development companies, search, SEO, pure play digital companies, you name it.

You bet.

So we we have a subscription that we sell to those companies.

So they pay us a subscription simply to use our platform.

It's a sales and marketing automation platform and it has a marketplace full of those digital products.

And then so that's our first order revenue.

And then as they sell those solutions to small businesses.

So think websites, reputation management, local listings.

digital advertising.

We make second order revenue.

So we provide those services to them and they resell them.

So we have a first and second order revenue model.