Brian Smith

So he owned 100% of the company now.

But you had settled that lawsuit, so surely... So he finally called me up and said, Hey, Brian, look, you've settled the trademark.

Come in next week.

I've got the attorneys ready to issue your stock.

And that day he hired... We had a life insurance salesman come in from Transamerica, and we wrote out life insurance policies on each other.

So we were full steam ahead.

But that next weekend...

Neil was at a motocross race, he was a big, you know, motorcycle rider, and he was not in good health and he had a massive heart attack during a race.

The next week after?

The next, between the time he called me to get my stock,

And that was the very next Sunday.

He had a heart attack in this race and never recovered.

Wow.

And so now his widow, who'd never stepped foot inside the UGG business, now owned 100% of UGG.

Wow.

And I was like out in the cold again, you know?

We hadn't signed the contract to bring me back in as an owner.

Wow.

Wow.

So I called her up and commiserated and everything.