Brian

some future state of AI where Netflix is literally creating net new content for you.

Maybe that'll just be 10 minute videos and then 30 minute videos, but someday it's going to be feature length movies.

And even if maybe the core of the movie is the same for everybody,

Think of it almost like a choose your own adventure.

You know, maybe my wife and I both walk out of that movie and I had a different experience than her because I literally saw something different in the movies.

OK, so that's what we're kind of talking about today.

And we're going to call this the personal blockbuster conundrum.

So shared entertainment has always shaped how people connect.

Families once gathered around a single television.

College friends planned their week around a show everyone watched at the same time.

Movie theaters turned an audience into a temporary community.

Even when streaming arrived, the biggest stories still found ways to bring people together for premieres, finales, and cultural moments.

AI will not replace that.

Big films, concerts, and live events will still matter.

But side by side with those experiences, AI will offer something new.

It can generate long-form movies or albums that match your taste perfectly.

You do not wait for them.

You do not compromise with anyone.

They're delivered instantly, shaped around your favorite pacing, themes, and emotional patterns.

It is entertainment that fits like a glove.