Bruce Buchanan

Our revenue numbers this year will be about $170 million, but we also measure our underlying business.

That ticketing vertical and our travel vertical are still massively affected.

So we should surpass $200 million in the underlying business level this year, but our actual realized revenue adjusted for what will happen with COVID in those couple of verticals is still massively impacted with about $170 million.

So I started this business eight years ago, and our objective is to make e-commerce smarter, faster, and better.

Basically, I'm trying to solve a problem I had from my previous business, which was Jetstar, a low-cost airline in Asia Pacific, which I built over 10 years to be the largest low-fares airline.

And one of the problems we discovered, low-cost airlines are one of the first direct-to-consumer businesses, but we discovered the importance of

this moment in time where consumers were transacting, which we call the transaction moment.

And if we could get the right products and the right messages in front of our customers, we could double the profitability of the airline.

And that's the problem we've been trying to solve at Rock for the last eight years.

We have about 3,000 clients now, mostly enterprise.

We launched our Shopify app recently, but we specialize in enterprise level, but the transaction moment's our key business.

So we measure that in two ways because of COVID.

Our revenue numbers this year will be about 170 million, but we also measure our underlying business.

That ticketing vertical and our travel vertical are still massively affected.

So we should surpass 200 million in the underlying business level this year, but our actual realized revenue adjusted for what will happen with COVID in those couple of verticals is still massively impacted with about 170.

No, our gross profit, if you will, will be about just under $90 million.

So we measure...

It's a slightly different way we measure, but yeah, if you looked at it on a gross profit or gross contribution level, it's about 90 million.

It's a little bit complicated because we've got product sales and advertising that gets mixed together.

And product sales, we book, and there's SaaS revenue as well.