Carolina de Arriba

And identity works because it simplifies decisions.

When you know who you are,

choices get easier not effortless but more clear the best example i can share and i learned this from listening to tony robbins is someone who is vegetarian if you are vegetarian or vegan let's say you're vegan and you go eat with friends and they take you to a restaurant let's say if they take you to five guys you're vegan and your friends take you out for dinner to five guys

I guess now they have a vegetarian option, but I would not consider it really vegetarian and providing all the nutrients you need in your meal.

Now, I am not vegetarian and I'm not vegan, so I might not know what I'm talking about, okay?

Bear with me, this is just an example.

You are vegan, your friends take you to Five Guys and everyone orders a burger, this juicy burger and they're enjoying the burger and you're feeling miserable.

You will not, it doesn't matter how hungry you are, it doesn't matter how good this burger looks, you will not have a bite of that burger even if you're starving.

because you're very clear on what your identity is.

You are vegan, you don't eat meat.

If let's say I was going with friends to Five Guys and I'm not vegan,

I eat almost anything and everything.

But let's say it's New Year and I want to lose weight and I'm like, I should not have a burger.

Like a burger, it's not what is going to help me with my goals.

But I'm starving and I see my friends enjoying this juicy burger.

I am going to be tempted and most likely I am going to end up eating the burger.

Do you see the difference?

Can you understand with this example, the power of identity?

When you know who you are, choices get easier.

I'm not saying they're effortless, but there are so much clear.