Caroline Hyde

Coming up, ahead of a landmark addiction trial, Meta ran thousands of commercials to promote its safety work with teens.

Details on that next.

This is Bloomberg Tech.

Now, in the story, it talks of tech oversight project executive director, Sasha Haworth, really talking about this as being an influence play.

But in many ways, to take the other side, it's meant to be an influence play for parents, for kids to understand that these tools are there for them to use, right?

We miss Kurt Wagner.

We thank you.

We're going to talk more about that story in a moment.

But first, Dad, you've got some breaking news.

Yeah, EME sales, they've been tough of late.

Now, let's just return to our original conversation because, as mentioned, it's not just Meta that's currently under scrutiny over safety, particularly for teens.

Other tech giants, think Google, whether it's YouTube, are facing lawsuits as well over the addictive nature of social media.

Let's get more on all of this.

Eric Goldman, he's a law professor at Santa Clara University School of Law and co-director of the school's Center for High Tech Law.

Eric, as I mentioned, it's Meta, it's Google, it's also Snap and TikTok facing legal...

focus throughout the year, correct?

The argument at its core from some of these so-called victims are that these tools and these platforms were designed to hook teens, young brains in particular, and keep them coming back for more.

Eric, is that the understanding you have?

What legal credence, what fight do they have to fight here?

Lyft earnings, they're out after the bell today and less than a week after rival Uber kind of disappointed investors with its profit outlook.