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Cassie Petrey

👤 Person
174 total appearances

Appearances Over Time

Podcast Appearances

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

You went through like the greatest, like one of the greatest career losses that you can. You lost a presidential election. Why are you still here? Like, how do you keep going after that? Because I think a lot of people, if they lost a presidential election would be like, yeah, bye. Yeah. Where's the nearest rock I can crawl under? Yeah.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

You went through like the greatest, like one of the greatest career losses that you can. You lost a presidential election. Why are you still here? Like, how do you keep going after that? Because I think a lot of people, if they lost a presidential election would be like, yeah, bye. Yeah. Where's the nearest rock I can crawl under? Yeah.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

And she's just like, I don't want people to think they're right about me. Like, I don't want the naysayers to think they're right about me. I it's like I almost have too much ego or too much pride to do that. But I think that's a really positive thing. And I feel the same way.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

And she's just like, I don't want people to think they're right about me. Like, I don't want the naysayers to think they're right about me. I it's like I almost have too much ego or too much pride to do that. But I think that's a really positive thing. And I feel the same way.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

Like I if somebody thinks I can't do something, it's, you know, kind of secretly like a not a negative motivator, but kind of a fun motivator. Like, but that's kind of how I am. It's motivating to be like, hi, I'm here. I know you didn't want me to be, but here I am.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

Like I if somebody thinks I can't do something, it's, you know, kind of secretly like a not a negative motivator, but kind of a fun motivator. Like, but that's kind of how I am. It's motivating to be like, hi, I'm here. I know you didn't want me to be, but here I am.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

You can't get away from me and I'm going to change your mind because I'm going to do great things for this project that are going to make you look great too. And it's going to happen one way or another.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

You can't get away from me and I'm going to change your mind because I'm going to do great things for this project that are going to make you look great too. And it's going to happen one way or another.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

Definitely a business person. I think I'm very creative, but definitely like in a business way. I think I'm really good at creating new processes to solve problems that like nobody would have pieced together the same way.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

Definitely a business person. I think I'm very creative, but definitely like in a business way. I think I'm really good at creating new processes to solve problems that like nobody would have pieced together the same way.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

I think I'm really good at looking at somebody's art or product of being an artist and figuring out how they can make some changes and make their business operate more efficiently or market their product more efficiently. But I'm definitely business like through and through for sure.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

I think I'm really good at looking at somebody's art or product of being an artist and figuring out how they can make some changes and make their business operate more efficiently or market their product more efficiently. But I'm definitely business like through and through for sure.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

Yeah, I've been working at it since the beginning. And I would say like the birth of it, I would say MySpace was like the main moment, I think, birth of social media. But Pure Volume, which was a couple of years before that, I think was an important predecessor to what like the... music player on MySpace was.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

Yeah, I've been working at it since the beginning. And I would say like the birth of it, I would say MySpace was like the main moment, I think, birth of social media. But Pure Volume, which was a couple of years before that, I think was an important predecessor to what like the... music player on MySpace was.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

So pure volume MySpace era is kind of like the birth of modern social media as I see it now.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

So pure volume MySpace era is kind of like the birth of modern social media as I see it now.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

So there's still a lot of problems to be solved in the music business in general. I think attaching yourself to a problem that you feel like you have insight on that people may not have thought of as a really good way to get into a business that's competitive like the music business.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

So there's still a lot of problems to be solved in the music business in general. I think attaching yourself to a problem that you feel like you have insight on that people may not have thought of as a really good way to get into a business that's competitive like the music business.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

And the problem I saw is there's this platform called MySpace and I see a bunch of local college bands using it, but I'm not seeing big artists use it. And I'm not really sure why, but I know that fans would like engaging with popular artists in this way. And so I just kind of went for it because I didn't see anybody doing it.

The Action Catalyst
Crowd Surfing, with Cassie Petrey (Social Media, Music, Marketing, Business)

And the problem I saw is there's this platform called MySpace and I see a bunch of local college bands using it, but I'm not seeing big artists use it. And I'm not really sure why, but I know that fans would like engaging with popular artists in this way. And so I just kind of went for it because I didn't see anybody doing it.