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Cem Atik

๐Ÿ‘ค Speaker
451 total appearances

Appearances Over Time

Podcast Appearances

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

So usually we are just looking from the beginning.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

If someone has a huge overhead, at least our CFO is looking over it and just try to give them some tips.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

Even if we are not interested to invest in them, we always give them a little roadmap or an audit.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

You can say like, hey, these are the things you guys should fix.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

Otherwise...

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

they are later on you will fail yeah that's always something that we do we just always try to provide value yeah because even if we are not working together with it's for free to help people because i already did the work to make my own research why i should just not give them this information for free why it's kind of nothing yeah and i and the work is already done yeah so it's it's like having a podcast where all you do is give out proven information like this

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

So we usually give a roadmap with priority points on it.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

So that means based on their numbers and based on their current stage of the business, what are the points that have the most priority to fix because they bring more revenue or they save more costs.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

That's usually the first list that we just give out.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

So like, hey, reduce this because this is ending in X. Hey, do this because you will generate...

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

estimated more revenue in x yeah that's usually what we tell and the second thing is for sure that um we give them also a little mind map or yeah a little a little role yeah might maybe you could say about like things uh they they should just

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

have that they currently have in their business that are manually that they could outsource or even optimize with ai this is also something that we do because i mean there are so many things in these days that you just can really simple automate with ai that costing you maybe 40 or 50 percent of of labor work right and you just want to want to reduce that if it's working so can you give me an example of some of those things that you guys are automating with ai

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

Really simple.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

Let us say you're just doing Google Ads, yeah?

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

Every day you need 30 minutes checking accounts and excluding search terms that spend money without revenue, right?

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

So you can write a script that is doing this automatically.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

So that's one thing, 30 minutes every day.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

You can do this for search terms, for locations, for devices, for everything, yeah?

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

And if you just fully optimize your account, Google Ads account as example, you save at least or your employee saving at least one hour.

Proven Podcast
Generated $2.5B With Performance Marketing - Cem Atik

And he can just, instead of focusing on optimizing, he can focus on the next steps to scale.