Charan Ranganath

And these memories might seem like they're forgotten, but they can be pulled up if you're in the right context. And conversely, if you're in the wrong context, it's really bad. So, for instance, just as a simple example, you walk into the kitchen and you can't remember where you are or why you went to the kitchen. Sorry. You walk into the kitchen, you can't remember why you went there.

And these memories might seem like they're forgotten, but they can be pulled up if you're in the right context. And conversely, if you're in the wrong context, it's really bad. So, for instance, just as a simple example, you walk into the kitchen and you can't remember where you are or why you went to the kitchen. Sorry. You walk into the kitchen, you can't remember why you went there.

And these memories might seem like they're forgotten, but they can be pulled up if you're in the right context. And conversely, if you're in the wrong context, it's really bad. So, for instance, just as a simple example, you walk into the kitchen and you can't remember where you are or why you went to the kitchen. Sorry. You walk into the kitchen, you can't remember why you went there.

Then you walk back to whatever room you went from. And now it all of a sudden pops in your head. And the reason is, is that my memory for what I wanted to do was in, say, this room, which is my home office. But then when I get to the kitchen, I'm in a different context. My mind is switched over to a different place.

Then you walk back to whatever room you went from. And now it all of a sudden pops in your head. And the reason is, is that my memory for what I wanted to do was in, say, this room, which is my home office. But then when I get to the kitchen, I'm in a different context. My mind is switched over to a different place.

Then you walk back to whatever room you went from. And now it all of a sudden pops in your head. And the reason is, is that my memory for what I wanted to do was in, say, this room, which is my home office. But then when I get to the kitchen, I'm in a different context. My mind is switched over to a different place.

And so these boundaries between the rooms act as shifts in our context that make it harder to remember things in the past. So that's the last one. And all of these factors will determine life or death in terms of memories.

And so these boundaries between the rooms act as shifts in our context that make it harder to remember things in the past. So that's the last one. And all of these factors will determine life or death in terms of memories.

And so these boundaries between the rooms act as shifts in our context that make it harder to remember things in the past. So that's the last one. And all of these factors will determine life or death in terms of memories.

Absolutely. In fact, I would go farther and say we both have a lot of under-the-hood processes of memory, but we also have a ton of control over memory, although we often don't use it, or at least we often don't use it properly.

Absolutely. In fact, I would go farther and say we both have a lot of under-the-hood processes of memory, but we also have a ton of control over memory, although we often don't use it, or at least we often don't use it properly.

Absolutely. In fact, I would go farther and say we both have a lot of under-the-hood processes of memory, but we also have a ton of control over memory, although we often don't use it, or at least we often don't use it properly.

So what I mean is, on the one hand, you have these automatic processes that happen under the hood, like the brain is constantly tuning itself up to learn from experience, right? so that you can process things faster and more efficiently. So you're trying to learn Chinese, let's say.

So what I mean is, on the one hand, you have these automatic processes that happen under the hood, like the brain is constantly tuning itself up to learn from experience, right? so that you can process things faster and more efficiently. So you're trying to learn Chinese, let's say.

So what I mean is, on the one hand, you have these automatic processes that happen under the hood, like the brain is constantly tuning itself up to learn from experience, right? so that you can process things faster and more efficiently. So you're trying to learn Chinese, let's say.

Initially, these characters will be very hard to read, but if you keep reading the same characters over and over, your brain will start to tune up so that you can process that information faster. A lot of that happens without or even really feeling the changes that are happening in the brain. It's just happening. Now, on the bad side, you hear fake news and you hear it from 10 different sources.

Initially, these characters will be very hard to read, but if you keep reading the same characters over and over, your brain will start to tune up so that you can process that information faster. A lot of that happens without or even really feeling the changes that are happening in the brain. It's just happening. Now, on the bad side, you hear fake news and you hear it from 10 different sources.

Initially, these characters will be very hard to read, but if you keep reading the same characters over and over, your brain will start to tune up so that you can process that information faster. A lot of that happens without or even really feeling the changes that are happening in the brain. It's just happening. Now, on the bad side, you hear fake news and you hear it from 10 different sources.

And all of a sudden, it starts to feel more believable. And the reason is our brain has tuned itself up to process those messages. And in the process, it seems easier to think about. And if it seems easier to think about, we often... believe it's true, right? So that's an example of some of these automatic influences of memory that I talk about in the book.

And all of a sudden, it starts to feel more believable. And the reason is our brain has tuned itself up to process those messages. And in the process, it seems easier to think about. And if it seems easier to think about, we often... believe it's true, right? So that's an example of some of these automatic influences of memory that I talk about in the book.