Chase Hughes

Tell me more. Tell me about your mom. And you get that – they all had that quality to them. But one of the things that all of them had, the one trait that I think all of those guys had was they could get you to deviate off of your baseline really quick. And so if you're – they can get you to curse. That's step one. They get you to say something that's a little bit outside of a social norm.

Tell me more. Tell me about your mom. And you get that – they all had that quality to them. But one of the things that all of them had, the one trait that I think all of those guys had was they could get you to deviate off of your baseline really quick. And so if you're – they can get you to curse. That's step one. They get you to say something that's a little bit outside of a social norm.

They would all do that as step one every single time.

They would all do that as step one every single time.

They would all do that as step one every single time.

So their goal was to get you to agree to join the cult. So if I can get you to do something that's outside of your norm, so I use something called elicitation. So instead of me asking questions, let's say we get into the back of an Uber and I want to ask the Uber driver to complain about his job.

So their goal was to get you to agree to join the cult. So if I can get you to do something that's outside of your norm, so I use something called elicitation. So instead of me asking questions, let's say we get into the back of an Uber and I want to ask the Uber driver to complain about his job.

So their goal was to get you to agree to join the cult. So if I can get you to do something that's outside of your norm, so I use something called elicitation. So instead of me asking questions, let's say we get into the back of an Uber and I want to ask the Uber driver to complain about his job.

Instead of using questions, which are weird, right? So I'm like, hey, do you like your job?

Instead of using questions, which are weird, right? So I'm like, hey, do you like your job?

Instead of using questions, which are weird, right? So I'm like, hey, do you like your job?

It's weird. It's like saying, hey, how much do you guys make? You say, hey, I just read this article the other day. It said Uber drivers are the most highest respected people out there and they love their job. They have the highest job satisfaction rating. That's incredible. And the guy turns around like, what? What?

It's weird. It's like saying, hey, how much do you guys make? You say, hey, I just read this article the other day. It said Uber drivers are the most highest respected people out there and they love their job. They have the highest job satisfaction rating. That's incredible. And the guy turns around like, what? What?

It's weird. It's like saying, hey, how much do you guys make? You say, hey, I just read this article the other day. It said Uber drivers are the most highest respected people out there and they love their job. They have the highest job satisfaction rating. That's incredible. And the guy turns around like, what? What?

Right. So that's called triggering a need to correct the record. It's one of the methods. But I very quickly get your brain to associate a mental script of friend mode. Because he doesn't talk about that with other writers. He bitches about his job to his friends. Right. So I'm getting your brain to start shifting into this. I'm behaving as if I'm with a friend. Right.

Right. So that's called triggering a need to correct the record. It's one of the methods. But I very quickly get your brain to associate a mental script of friend mode. Because he doesn't talk about that with other writers. He bitches about his job to his friends. Right. So I'm getting your brain to start shifting into this. I'm behaving as if I'm with a friend. Right.

Right. So that's called triggering a need to correct the record. It's one of the methods. But I very quickly get your brain to associate a mental script of friend mode. Because he doesn't talk about that with other writers. He bitches about his job to his friends. Right. So I'm getting your brain to start shifting into this. I'm behaving as if I'm with a friend. Right.

So I start getting that behavior out of a person very quickly. So we're just activating a script in that person's mind that goes from I'm with a client to I'm with a friend. And that's that first level deviation of behavior right there.

So I start getting that behavior out of a person very quickly. So we're just activating a script in that person's mind that goes from I'm with a client to I'm with a friend. And that's that first level deviation of behavior right there.

So I start getting that behavior out of a person very quickly. So we're just activating a script in that person's mind that goes from I'm with a client to I'm with a friend. And that's that first level deviation of behavior right there.